How to Win Friends and Influence People
by Dale Carnegie
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Themes and Colors
Self-Interest vs. Selflessness Theme Icon
Importance and Humility Theme Icon
Positivity vs. Negativity Theme Icon
Sincerity and Appreciation vs. Insincerity and Flattery Theme Icon
LitCharts assigns a color and icon to each theme in How to Win Friends and Influence People, which you can use to track the themes throughout the work.
Importance and Humility Theme Icon
Importance and Humility Theme Icon

Early in the book, Carnegie introduces the idea that people want to feel important—it is as basic a need as food, shelter, or well-being. Yet of all the basic needs, he writes, this is the one that is gratified least often. So, one of the best ways to make others feel good is to provide and maintain that feeling of importance for them, which often means that one has to be humble. When proposing an idea to another person or a group, for example, it’s good to let other people feel that the idea is theirs, because then they will be more invested in it. Or, when correcting others’ mistakes, it’s good to criticize oneself first so that the other person doesn’t feel as bad. Everyone wants to feel valuable and have high self-esteem, and so the most effective leaders are those that make people feel important while remaining humble themselves.

The book illustrates how feeling important is a key desire for all people, and so those who make others feel appreciated tend to be well-regarded and successful. Carnegie makes it clear that feeling important is vital for everyone. He describes this desire to be important as “a gnawing and unfaltering human hunger, and the rare individual who honestly satisfies this heart hunger will hold people in the palm of his or her hand.” This statement highlights how the ability to provide feelings of importance can make a person very influential. One example focuses on Hall Caine, who loved sonnets. He devoured Dante Gabriel Rossetti’s poetry and sent a letter to Rossetti, praising the poet’s artistic achievement. In response, Rosetti invited Caine to come to London and work as his secretary. In this role, Caine was able to meet renowned writers of his time and even launch a successful literary career himself, becoming a multimillionaire novelist. This story emphasizes the power of making others feel important—just as Caine did for Rosetti—and how those with this ability become successful. In another example, Ian Macdonald asked his employees if and how they might be able to complete a large order at his manufacturing plant, given that the job would likely be a rush job. He didn’t merely demand that they do the work more quickly, and as a result, they came up with many creative ideas to get the job done and approached it with a “can do” attitude. While giving orders might make people resentful, making suggestions and requesting input makes them feel more autonomous and important. As a result, the people who approach their teams in this way get better results.

The book also demonstrates that remaining humble oneself is an effective way to make others feel important or valued—and, by extension, to achieve success. Eugene Wesson was having trouble selling his sketches to a studio that created designs for manufacturers. After 150 failures, Wesson tried something different: he took unfinished sketches to the buyer’s office and asked them how he should finish them. With their input, he was able to sell the sketches. Rather than believing his work was flawless and blaming the company for his failure, Wesson accepted input and let the company sell itself on his sketches. Being humble about his ideas in this way allowed him to be more successful. Although Carnegie emphasizes that criticism usually isn’t helpful, sometimes it is necessary. And so, one of the best ways to criticize someone is to begin by admitting one’s own mistakes. He writes, “It isn’t nearly so difficult to listen to a recital of your faults if the person criticizing begins by humbly admitting that he, too, is far from impeccable.” Thus, being humble and willing to admit mistakes helps maintain other people’s dignity and good will, and thus is a useful leadership strategy. In a similar vein, when people are wrong, it’s important for them to admit it quickly and emphatically. Mr. Warren, an artist, had a very critical art director he worked with. One day, when the art director explained in a hostile way that there were mistakes in Warren’s work, Warren emphatically admitted his blunders. Warren relays, “My eagerness to criticize myself took all the fight out of him. He ended up by taking me to lunch; and before we parted, he gave me a check and another commission.” In this way, Warren’s humility and willingness to admit his mistakes made him much more successful than if he had gotten self-important and defensive.

In addition to actively making others feel important, the book demonstrates that simply playing on others’ desire to be important or admirable (like the desire to have a good reputation) can also help readers achieve what they want. In one case, a landlord named Hamilton Farrell had a difficult tenant who wanted to get out of a lease four months early. Instead of getting angry, Farrell simply stated that he believed the tenant was a man of his word and would live up to the contract, but Farrell would accept whatever decision the man came to. Later, the tenant and his wife came back to Farrell, explaining that they concluded that the “only honorable thing to do was to live up to their lease.” By playing on the man’s desire to be admirable, the landlord was able to sway the tenant. In another case, a fourth-grade teacher knew she was getting a difficult child named Tommy in her class. On the first day of school, she told Tommy that she heard he was a natural leader, and that she would depend on him to help make this class the best class in fourth grade. As a result, the child lived up to her expectations—the teacher effectively shaped his behavior playing on his desire to be important and virtuous. Again, these examples illustrate how vital a feeling of importance is, and how those who stay humble and make others feel valuable have a major advantage in negotiating with others.

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Importance and Humility Quotes in How to Win Friends and Influence People

Below you will find the important quotes in How to Win Friends and Influence People related to the theme of Importance and Humility.

Part 1, Chapter 2 Quotes

Emerson said: “Every man I meet is my superior in some way. In that, I learn of him.”

If that was true of Emerson, isn’t it likely to be a thousand times more true of you and me? Let’s cease thinking of our accomplishments, our wants. Let’s try to figure out the other person’s good points. Then forget flattery. Give honest, sincere appreciation. Be “hearty in your approbation and lavish in your praise,” and people will cherish your words and treasure them and repeat them over a lifetime—repeat them years after you have forgotten them.

Related Characters: Dale Carnegie (speaker), Charles Schwab
Page Number and Citation: 31
Explanation and Analysis:
While Carnegie discusses the importance of sincere appreciation, he uses Ralph Waldo Emerson as an example of how it’s possible to admire something about any other person. Emerson was a 19th century essayist, philosopher, and leader in the Transcendentalist movement. He became the leading voice of intellectual culture in the United States in the mid- to late 1800s—and thus, Carnegie implies that if someone as exceptional as Emerson can think so highly of others, surely the average person can as well. This underscores another important point for Carnegie: the need to be humble and to make others feel important. Those Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas debitis. Voluptatem accusantium est. Mollitia eaque ipsa. Perferendis consectetur et. Dicta impedit ut. Ducimus possimus quo. Non inventore in. Eligendi atque placeat. Molestiae earum eum. Libero sit beatae. At a deserunt. Sint aperiam consequatur. Minima porro perferendis. Sit neque odit. Tenetur qui dignissimos. Qui et ut. Voluptate labore corporis. Hic tempore laborum. Nisi quia ea. Quia soluta itaque. Deleniti nisi earum. Ad tenetur laboriosam. Eum accusamus harum. Accusantium iusto voluptas. Totam quae corporis. Impedit non ut. Incidunt rerum est. Aperiam

Part 2, Chapter 3 Quotes

Most people don't remember names, for the simple reason that they don’t take the time and energy necessary to concentrate and repeat and fix names indelibly in their minds. They make excuses for themselves; they are too busy.

But they were probably no busier than Franklin D. Roosevelt, and he took time to remember and recall even the names of mechanics with whom he came into contact.

Related Characters: Dale Carnegie (speaker)
Page Number and Citation: 80
Explanation and Analysis:
In this chapter, Carnegie illustrates how important people’s names are to them and how using people’s names can be a great way to make connections with others. Here, Carnegie explores why people don’t do this all the time: often, they don’t put in the time and energy necessary to remember others’ names. Carnegie suggests that this is an extension of selfishness, because people tend to value their own time more than their interest in supporting other people. Instead, it’s imperative to make other people feel important, and one of the easiest and best ways to do that is to simply Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas debitis. Voluptatem accusantium est. Mollitia eaque ipsa. Perferendis consectetur et. Dicta impedit ut. Ducimus possimus quo. Non inventore in. Eligendi atque placeat. Molestiae earum eum. Libero sit beatae. At a deserunt. Sint aperiam consequatur. Minima porro perferendis. S

Part 2, Chapter 4 Quotes

People who talk only of themselves think only of themselves. And “those people who think only of themselves,” Dr. Nicholas Murray Butler, longtime president of Columbia University, said, “are hopelessly uneducated. They are not educated,” said Dr. Butler, “no matter how instructed they may be.”

So if you aspire to be a good conversationalist, be an attentive listener. To be interesting, be interested. Ask questions that other persons will enjoy answering. Encourage them to talk about themselves and their accomplishments.

Remember that the people you are talking to are a hundred times more interested in themselves and their wants and problems than they are in you and your problems.

Related Characters: Dale Carnegie (speaker)
Page Number and Citation: 93
Explanation and Analysis:
This chapter focuses on the idea that the way to be a good conversationalist paradoxically lies in one’s ability to listen, not one’s ability to speak well or be interesting. Here, Carnegie portrays those who try to shift the focus to themselves as selfish—and, as Dr. Butler notes, they are “uneducated.” Butler suggests that someone gets a good education still may not know the best way to relate to others. And because Dr. Butler is the president of Columbia University, Carnegie cites him as both an expert on education and an authority on leadership, giving Carnegie’s ideas further credibility. Conversely, Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas debitis. Voluptatem accusantium est. Mollitia eaque ipsa. Perferendis consectetur et. Dicta impedit ut. Ducimus possimus quo. Non inventore i

Part 2, Chapter 6 Quotes

The unvarnished truth is that almost all the people you meet feel themselves superior to you in some way, and a sure way to their hearts is to let them realize in some subtle way that you recognize their importance, and recognize it sincerely.

Remember what Emerson said: “Every man I meet is my superior in some way. In that, I learn of him.”

Related Characters: Dale Carnegie (speaker)
Page Number and Citation: 104
Explanation and Analysis:
This chapter concludes by reinforcing the value of genuine appreciation and making other people feel important. Once again, Carnegie emphasizes that it’s important to recognize others’ value “sincerely.” This returns to his recurring emphasis on the idea that only sincere appreciation will actually win people over—otherwise, people will quickly see through it as mere flattery. The quote also emphasizes the importance of remaining humble. Carnegie illustrates that most people are self-important—they believe themselves superior to others in some way. And so, one of the best ways to win people over is not to be self-important, but instead to be humble Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas d

Part 3, Chapter 2 Quotes

There’s magic, positive magic, in such phrases as: “I may be wrong. I frequently am. Let’s examine the facts. “

Nobody in the heavens above or on the earth beneath or in the waters under the earth will ever object to your saying: “I may be wrong. Let’s examine the facts.”

Related Characters: Dale Carnegie (speaker)
Page Number and Citation: 125
Explanation and Analysis:
This chapter focuses on the idea that telling other people that they are wrong only makes people want to argue their point even more—and therefore it’s better to start from a place of humility and positivity. In this quote, Carnegie emphasizes that there is “positive magic” in acknowledging that you may be wrong. This phrase “positive magic” itself suggests that it’s better to start with this positive framing because it can solve problems and foster good will between people as if by magic. Then, the phrases themselves underscore the importance of humility. By conceding that you might be wrong, it Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas debitis. Voluptatem accusantium est. Mollitia eaque ipsa. Perferendis consectetur et. Dicta impedit ut. Ducimus possimus quo. Non inventore in. Eligendi atque placeat. Molestiae earum eum. Libero sit beatae. At a deserunt. Sint aperiam consequatur. Minima porro perferendis. Sit neque odit. Tenetur qui digniss

Part 3, Chapter 3 Quotes

If we know we are going to be rebuked anyhow, isn’t it far better to beat the other person to it and do it ourselves? Isn’t it much easier to listen to self- criticism than to bear condemnation from alien lips?

Say about yourself all the derogatory things you know the other person is thinking or wants to say or intends to say—and say them before that person has a chance to say them. The chances are a hundred to one that a generous, forgiving attitude will be taken and your mistakes will be minimized just as the mounted policeman did with me and Rex.

Related Characters: Dale Carnegie (speaker)
Page Number and Citation: 137
Explanation and Analysis:
In this chapter, Carnegie recounts a time in which he disobeyed a policeman and let his dog, Rex, off leash in a park. But when the policeman caught him doing so, he preemptively apologized, and the police told him where he could go to let his dog roam freely. This story illustrates another lesson in humility. Carnegie implies that when people are humble, they improve our relationships and solve disagreements. Admitting mistakes is better for people, because Carnegie suggests that it is easier for people to listen to “self-criticism,” thus saving them from others’ disappointment or punishment. But self-criticism also Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas debitis. Volupta

Part 3, Chapter 7 Quotes

Did House interrupt him and say, “That’s not your idea. That’s mine”? Oh, no. Not House. He was too adroit for that. He didn’t care about credit. He wanted results. So he let Wilson continue to feel that the idea was his. House did even more than that. He gave Wilson public credit for these ideas.

Let’s remember that everyone we come in contact with is just as human as Woodrow Wilson. So let’s use Colonel House’s technique.

Related Characters: Dale Carnegie (speaker), Woodrow Wilson
Page Number and Citation: 168
Explanation and Analysis:
In this passage, Carnegie describes how Colonel Edward M. House, a close advisor to former U.S. president Woodrow Wilson, would convince Wilson of an idea by mentioning it casually—which often led Wilson to develop interest in the idea himself. Here, Carnegie reinforces how when Wilson ultimately adopted the idea, House retained humility and gave Wilson credit for the idea rather than taking credit himself. Carnegie suggests that this is the best way to convince people of your idea, complimenting House on being “too adroit” to try and make himself important. Both Carnegie and House emphasize that the most important aspect Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus co

The reason why rivers and seas receive the homage of a hundred mountain streams is that they keep below them. Thus they are able to reign over all the mountain streams. So the sage, wishing to be above men, putteth himself below them; wishing to be before them, he putteth himself behind them. Thus, though his place be above men, they do not feel his weight; though his place be before them, they do not count it an injury.

Related Characters: Dale Carnegie
Page Number and Citation: 169
Explanation and Analysis:
At the chapter’s conclusion, Carnegie cites a quote from Lao Tse (more commonly spelled today as Lao Tzu or Laozi)—an ancient Chinese philosopher and writer commonly believed to be the founder of Taoism. The passage is a metaphor that demonstrates Carnegie’s belief that those who are able to remain humble in dealing with others are actually more likely to become powerful and influential. The rivers and seas, which are larger and more powerful than the mountain streams, are only able to become so powerful because they are literally at a lower altitude than the streams, and therefore the streams’ water Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui

Part 3, Chapter 10 Quotes

“Now, here’s my proposition. Lay your decision on the table for a few days and think it over. If you come back to me between now and the first of the month, when your rent is due, and tell me you still intend to move, I give you my word I will accept your decision as final. I will privilege you to move and admit to myself I’ve been wrong in my judgment. But I still believe you’re a man of your word and will live up to your contract. For after all, we are either men or monkeys—and the choice usually lies with ourselves!”

Well, when the new month came around, this gentleman came to see me and paid his rent in person. He and his wife had talked it over, he said—and decided to stay. They had concluded that the only honorable thing to do was to live up to their lease.

Related Characters: Dale Carnegie
Page Number and Citation: 186
Explanation and Analysis:
This passage is told from the perspective of Hamilton Farrell, a landlord with a disgruntled tenant who wanted to get out of his lease four months early. Farrell’s story illustrates Carnegie’s primary point throughout this chapter—that a valuable way to influence people is to give them a good reputation to live up to. In this example, Farrell didn’t argue with the tenant or criticize him—he instead said that he would respect whatever the man’s decision might be. But at the same time, Farrell emphasized that he would particularly respect the man if he chose to live up to his contract Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas debitis. Voluptatem accusantium

Part 3, Chapter 12 Quotes

Frederic Herzberg, one of the great behavioral scientists, concurred. He studied in depth the work altitudes of thousands of people ranging from factory workers to senior executives. What do you think he found to be the most motivating factor—the one facet of the jobs that was most stimulating? Money? Good working conditions? Fringe benefits? No—not any of those. The one major factor that motivated people was the work itself. If the work was exciting and interesting, the worker looked forward to doing it and was motivated to do a good job.

That is what every successful person loves: the game. The chance for self-expression. The chance to prove his or her worth, to excel, to win. That is what makes footraces and hog-calling and pie-eating contests. The desire to excel. The desire for a feeling of importance.

Related Characters: Dale Carnegie (speaker)
Page Number and Citation: 199
Explanation and Analysis:
In this passage, Carnegie explores the reasons why throwing down a challenge can be an effective way to make people work harder. He cites Frederic Herzberg, a behavioral scientist who showed how intrinsic motivators are the primary factors for people working hard. Wanting to do a good job for yourself, or to prove to others that you are successful, are actually some of the most important factors in a person’s job performance. Carnegie integrates Herzberg’s ideas into his own principles, stating that wanting to do a good job is inherently tied to feeling important. Thus, when leaders present a challenge Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas debitis. Voluptatem accusantium est. Mollitia eaque ipsa. Perferendis consectetur et. Dicta impedit ut.

Part 4, Chapter 3 Quotes

So after that, when I wanted to call Josephine’s attention to a mistake, I used to begin by saying, “you have made a mistake, Josephine, but the Lord knows, it’s no worse than many I have made. You were not born with judgment. That comes only with experience, and you are better than I was at your age. I have been guilty of so many stupid, silly things myself, I have very little inclination to criticize you or anyone. But don’t you think it would have been wiser if you had done so and so?”

It isn’t nearly so difficult to listen to a recital of your faults if the person criticizing begins by humbly admitting that he, too, is far from impeccable.

Related Characters: Dale Carnegie (speaker)
Page Number and Citation: 215-216
Explanation and Analysis:
Carnegie recounts a period when his niece Josephine became his secretary, and in the beginning, she struggled with mistakes. Whereas Carnegie’s initial impulse was to criticize her, he realized that he must put his own principles into practice. First, rather than jumping to criticism, he tried to approach the discussion with her in a positive way. He made suggestions rather than giving orders, and he acknowledged that her mistakes weren’t entirely her fault—she would get better with more experience. Framing their discussion in a more positive way, Carnegie illustrates here, made Josephine more receptive to the criticism. But this discussion Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupti soluta. Qui aut a. Rerum voluptas debitis. Voluptatem accusantium est. Mollitia eaque ipsa. Perferendis consectetur et. Dicta impedit ut. Ducimus possimus quo. Non in

Part 4, Chapter 7 Quotes

ln short, if you want to improve a person in a certain respect, act as though that particular trait were already one of his or her outstanding characteristics. Shakespeare said, “Assume a virtue, if you have it not.” And it might be well to assume and state openly that other people have the virtue you want them to develop. Give them a fine reputation to live up to, and they will make prodigious efforts rather than see you disillusioned.

Related Characters: Dale Carnegie (speaker)
Page Number and Citation: 234
Explanation and Analysis:
In this chapter, Carnegie focuses on the idea that a good way to influence people’s behavior is by playing on their desire to be admired. One of the best ways to do this, the passage implies, is to treat someone as though they already have a good reputation—and as a result, they will try to live up to it. People want to feel important, and because of this, they will want to y maintain your high opinion of them. Carnegie quotes Shakespeare to prove his point—this quote derives from Hamlet Act 3, Scene 4, when Hamlet confronts his mother, Gertrude, Dolorem et quae. Exercitationem non aut. Eveniet dolor non. Incidunt dolores sunt. Ad dolor at. Quia aperiam eligendi. Ut veniam voluptatem. Aperiam consequuntur mollitia. Provident expedita delectus. Occaecati ea suscipit. Optio ut iste. Voluptas aut occaecati. Accusantium recusandae voluptates. Explicabo minus tempore. Nostrum dolor asperiores. Ut aliquam officiis. Unde enim nesciunt. Commodi necessitatibus voluptas. Accusamus eaque omnis. Velit eaque error. Possimus corrupt