The 48 Laws of Power

by Robert Greene
Money Symbol Icon
Money Symbol Icon

Many of the plans and schemes referenced in Greene’s The 48 Laws of Power involve ways to make money. Greene references money to show how, while material resources are an essential part of maintaining power, short-term goals like money can also blind people to the true machinations of power. Money often plays a particular role in the stories of con artists, whom Greene frequently cites as positive examples of people who understand how power works. The con artist Victor Lustig, for example, was able to scam $5,000 dollars out of the notorious criminal Al Capone, all because he showed restraint and read the situation well. Lustig had the opportunity to run off with as much as $50,000 of Capone’s money, a decision that probably would have ended very badly. Instead, Lustig acted honestly with money he borrowed from Capone, earning his trust and getting Capone to gift Lustig $5,000. The moral of the story is to stick to a plan and to know how to deceive people by winning their trust.

The prospect of obtaining a big payday can make people irrational, as Lustig showed on a different occasion when he managed to sell a man the Eiffel Tower, despite having no authority to actually do so. Con artist Joseph “the Yellow Kid” Weil organized a similar deception when he managed to entice a mark with a real estate offer, only to pull off a more elaborate con that involved an illegal boxing match. As Greene observes in these stories, people often overestimate their own intelligence, and when presented with a chance to make money, they tend to overlook the potential hazards. And so, ultimately, while Greene’s book is about acting in one’s own self-interest, it is not about greed. In fact, it depicts the dangers of greed, demonstrating how becoming too single-minded in the pursuit of money or some other selfish interest can be counterproductive to a larger strategy of achieving power.

Money Quotes in The 48 Laws of Power

The The 48 Laws of Power quotes below all refer to the symbol of Money. For each quote, you can also see the other characters and themes related to it (each theme is indicated by its own dot and icon, like this one:
Power, Morality, and Pragmatism Theme Icon
).

Law 28 Quotes

Had Count Victor Lustig, con artist extraordinaire, tried to sell the Arc de Triomphe, a bridge over the Seine, a statue of Balzac, no one would have believed him. But the Eiffel Tower was just too large, too improbable to be part of a con job.

Related Characters: Robert Greene (speaker), Victor Lustig
Related Symbols: Money
Page Number and Citation: 230
Explanation and Analysis:

Law 40 Quotes

Greedy fish are the con artist’s bread and butter: Lured by the bait of easy money, they swallow the ruse hook, line, and sinker. They are easy to deceive, for they spend so much time dealing with numbers (not with people) that they become blind to psychology, including their own. Either avoid them before they exploit you or play on their greed to your gain.

Related Characters: Robert Greene (speaker)
Related Symbols: Money
Page Number and Citation: 334
Explanation and Analysis:
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Money Symbol Timeline in The 48 Laws of Power

The timeline below shows where the symbol Money appears in The 48 Laws of Power. The colored dots and icons indicate which themes are associated with that appearance.
Law 3
Power, Morality, and Pragmatism Theme Icon
...the con artist Joseph Weil, the Yellow Kid, who managed to scam a lot of money out of Sam Geezil. He pretended to have a real estate offer for Geezil, only... (full context)
Law 13
Power, Morality, and Pragmatism Theme Icon
...you’re talking to, trying to see if your opponent is vain or motivated more by money. Self-interest will get people to do what you want them to. Still, this law does... (full context)
Law 21
Power, Morality, and Pragmatism Theme Icon
The Pitfalls of Greed Theme Icon
History and Human Nature Theme Icon
...the famous jeweler Charles Tiffany and other well-off financiers out of a large sum of money. They were so good at pretending to be rubes that no one suspected them of... (full context)
Law 27
Power, Morality, and Pragmatism Theme Icon
The Pitfalls of Greed Theme Icon
...as a basis for structuring your group. Step four is to disguise where you get money from. Finally, step five is to create an us-versus-them dynamic by finding a suitable enemy... (full context)
Law 29
Power, Morality, and Pragmatism Theme Icon
The Pitfalls of Greed Theme Icon
...The end of an action most often determines who gets the prize, whether it’s glory, money, or something else. Seeing ahead and help you resist the desire to rashly deviate from... (full context)
Law 32
Power, Morality, and Pragmatism Theme Icon
The Pitfalls of Greed Theme Icon
History and Human Nature Theme Icon
...a man named Cypriot Mamugnà reinvented himself as the alchemist Bragadino. Going abroad and getting money in schemes, people in Venice began to believe that he was indeed an alchemist—because this... (full context)
Law 40
Emotion vs. Action Theme Icon
The Pitfalls of Greed Theme Icon
...obligation, so it’s often better to pay full price and even be generous with your money. Money plays an important role of power, but many people fail to use it wisely,... (full context)
Law 44
Power, Morality, and Pragmatism Theme Icon
Emotion vs. Action Theme Icon
History and Human Nature Theme Icon
...set up a whole fake bank to mirror reality and trick people into giving him money. (full context)
Law 47
The Pitfalls of Greed Theme Icon
History and Human Nature Theme Icon
...had was precarious, and so she made sure to encourage the king to spend his money generously. This strategy helped her build up her own reputation. (full context)
Law 48
Power, Morality, and Pragmatism Theme Icon
Emotion vs. Action Theme Icon
History and Human Nature Theme Icon
...being fearsome warriors at one point but particularly after beating Athens and becoming flush with money, Sparta struggled to adapt to the times and eventually fell apart. By contrast, the Chinese... (full context)